Exclusive Reveal: 5 Ways the Joseph Joseph x Jonathan Lawes Laundry Collection

The Joseph Joseph x Jonathan Lawes laundry collection brings art and utility together in a stunning new way. Featuring gallery-quality prints, bold colors, and tactile layering techniques, this collaboration transforms everyday laundry essentials into statement pieces with real soul.

Meet the Artist

Jonathan Lawes, known for abstract geometric screen prints, partnered with Joseph Joseph to create a limited-edition laundry collection. Inspired by architecture, light, and shadow, his creative process begins not on a sketchpad, but directly on the print table.

As Jonathan recalls, his creative journey began back in school, where his fascination with form and shadow developed. With inspiration drawn from architecture, urban photography, and natural light, his process relies heavily on intuition and hands-on composition—perfectly aligned with the tactile nature of laundry tools.

“I was excited to bring energy into objects that often get tucked away.”

 

Designing the Joseph Joseph x Jonathan Lawes Laundry Collection

Creating art that wraps around curved surfaces—like ironing boards—was a new challenge. Jonathan kept the designs approachable but vibrant, using structured shapes and flashes of colour to transform functional tools into standout home pieces.

From Studio to Surface

Each design adapts to the curvature and scale of laundry tools. The Joseph Joseph x Jonathan Lawes laundry collection includes fresh compositions balanced between bold colour and minimal structure—fitting modern homes looking for something striking yet functional. Discover the complete Joseph Joseph x Jonathan Lawes range—featuring washing baskets, ironing board covers, and drying racks—right here on our official site: Explore the Collection

Creative Process & Practical Design

This collection shows how thoughtful collaboration can blur the lines between utility and artistic expression. Jonathan selected colours with the in-house team, testing vibrancy and layering to ensure the final patterns worked in real life—not just on screen.

Behind the Prints

Inspired by architecture and shadows, Jonathan’s process begins on the print table—not on a screen. Each shape is meticulously cut, layered by hand, and tested for color vibrancy and flow on curved surfaces like ironing boards. His approach ensures that the Joseph Joseph x Jonathan Lawes laundry collection stands out in both design and durability.

Why It Matters

• Statement Home Piece: These aren’t just tools—they’re visual accents.

• Functional Art: Gallery-quality prints that still handle everyday wear.

• Thoughtful Collaboration: Built with Joseph Joseph’s award-winning ergonomics and Jonathan’s creative voice.

The Joseph Joseph x Jonathan Lawes laundry collection isn’t just about cleaning—it’s about bringing creativity into mundane chores. With bold design, smart function, and everyday practicality, this collection is ready to elevate every laundry room